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Russian web users use Yandex to look for any questions they may have. Maps and navigation, translation software, emails, internet banking, and analytics are just a few of Yandex’s features comparable to an all-in-one web portal. Yandex essentially has everything. Yandex monopolizes about 55% of the search engine market in Russia.
Additionally, it has a significant presence in Ukraine, Belarus, Kazakhstan, and Uzbekistan. Yandex has been expanding its company over the past few years to compete with Google. The business has launched online movie streaming, food delivery, and taxi service.
Yandex advanced into e-commerce when the Covid pandemic hit full force in 2020. It now aspires to become Russia’s Amazon. The business has also spoken with other stores across the nation. Russians could also utilize the regional search engine Mail.ru in addition to Yandex.
This substitute only accounts for 1% of the market. It’s important to note that, in contrast to some other nations, Google is still accessible in Russia.